Authorship: Tips From Trevor Crane

Jun 16, 2023 | JC Hite

As Digital Marketing Entrepreneurs, we know that having a book under your belt in today’s fast-paced digital world can elevate your brand, expand your reach, and establish you as an authority in your field. 

Trevor Crane, a best-selling author, speaker, and business coach who has helped countless entrepreneurs transform their businesses and lives through the power of authorship, believes just that. 

In this blog post, we’ll go over some invaluable insights and tips we’ve learned from Trevor on creating a successful authorship journey that will boost your brand and grow your business for Agency Owners.

Writing a book is a challenging feat.

Trevor’s experience writing his first book was far from smooth sailing. He struggled with self-doubt, writer’s block, and the overwhelming task of organizing his thoughts into a cohesive narrative. However, through perseverance and determination, he eventually found his stride and unlocked the secrets to successful authorship.

One key takeaway from Trevor’s experience is the importance of starting with a strategy before diving headfirst into writing your book. A well-planned approach allows you to identify your target audience, clarify your message, and build a solid foundation for your book’s content, ensuring its relevance and impact on readers.

The 4 Steps to Writing an epic book

Trevor shares a four-step process to guide aspiring digital agency owner authors in creating an epic book that resonates with their audience and builds their brand:

Mission: Define the purpose of your book and the impact you want it to have on your readers. Your mission should be clear, concise, and compelling, driving you to create a powerful piece of work.

Money Plan: Develop a strategy for monetizing your book, whether through direct sales, using it as a lead generation tool, or leveraging it to secure speaking engagements and consulting opportunities.

Marketing: Craft a marketing plan that effectively promotes your book, reaching your target audience and generating buzz. This includes identifying the proper channels, creating compelling promotional materials, and leveraging your network to spread the word.

Making Your Book: Finally, dive into the actual process of writing your book, keeping your mission, money plan, and marketing strategies in mind as you create a compelling and engaging narrative.

How we wrote “Digital Agency Hackers.”

We know firsthand how challenging it can be to build a successful digital marketing agency, so we created our book “Digital Agency Hacker.” This comprehensive guide offers insider tips and strategies for growing your digital marketing agency, tackling everything from client acquisition to team management.

With “Digital Agency Hacker,” you’ll gain access to proven tactics and insights that have helped countless entrepreneurs scale their businesses and succeed in the competitive digital marketing world.

Take advantage of the opportunity to learn from our experience and expertise. Get your copy of “Digital Agency Hacker” today and embark on the marketing agency owner’s journey to transform your marketing agency into a thriving, prosperous business.

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